Trumark Homes Introduces TruFlex, A First-of-Its-Kind Customizable Design Layout Concept at New So. California Community
Exclusive to Trumark’s new West Village townhome community, TruFlex pioneers a new home buying experience
NEWPORT BEACH & BREA, CA – September 3, 2019 — Trumark Homes, a national award-winning California homebuilder, today debuted TruFlex, a revolutionary platform that puts home layout design in the hands of buyers. Available exclusively at West Village, Trumark’s newest neighborhood in Brea, Calif., TruFlex empowers homebuyers to customize their homes by choosing from various preset design layouts specific to each level of the home. West Village, part of the Central Park Village master plan, consists of 62 customizable three-story attached townhomes starting from the high $700,000s and 20 income-qualified stacked flats. Home pre-sales will commence this Fall.
“Consistent with our brand’s approach, the Trumark team thought outside-the-box to create a truly unique home design and buying experience at West Village,” said Richard Douglass, Trumark’s Southern California division president. “Trumark is known for its innovative homes with unique design features in desirable locations, and we took it a step farther at West Village by introducing TruFlex, a revolutionary concept for our industry. We believe in putting power in the hands of the buyer and with TruFlex, they can customize and build a home they’re dreaming of, eliminating the need for compromise, which historically exists in the typical homebuying process.”
For the first floor, homeowners are prompted to choose between a garage/bathroom/den layout and a garage/bathroom/bedroom layout. The second floor offers three options, two featuring a kitchen, dining and living room in different orientations and one featuring a kitchen, dining, living and bedroom. The third floor provides the most design options with four layouts, enabling homeowners to choose between various combinations of bedrooms, master bedrooms and a bonus room. Between all three floors, there are 24 possible layout combinations, making each home’s final floor plan individually tailored to each homeowner’s unique needs.
“From a construction standpoint, TruFlex also greatly increases efficiency and flexibility in the building process,” added Douglas. “We worked closely with our team to create a framing system and incorporate other technical aspects that allow our building specialists to easily customize and make late-stage adjustments to the homes for our buyers.”
Located on the southwest corner of West Central Avenue and Site Drive, West Village lies across from a new one-acre community park and a recently completed four-story medical office building. The community’s entrance will serve as a pedestrian plaza area, creating an environment for engagement and community, with an enhanced street frontage, water feature and pedestrian paths. Commuting residents will have direct access to the 57 freeway. The community’s central location also offers residents a variety of nearby dining, retail, recreation and entertainment options, hiking trails through local parks and shopping at the Brea Mall.
West Village is one of Trumark’s five new communities in Southern California. Lewis + Mason, located in Anaheim, and Centerhouse, located in Ontario, are experiencing consistent sales, while the Bristol & Founders communities, both located in Chino Hills, recently closed out this summer.
For more information on West Village, visit http://westvillagebrea.com.
About Trumark Homes
Trumark Homes is a visionary, next generation homebuilder with a robust portfolio of new home neighborhoods spanning the state of California. Emphasizing distinction and innovation in every home, Trumark Homes focuses on core infill developments in locations that exhibit strong job growth and provide access to major job centers. The nationally award-winning homebuilder is part of the Trumark Group of Companies, a diversified real estate development and building firm that also includes: Trumark Communities, a residential land development platform; Trumark Commercial, which builds, leases and sells commercial buildings; and Trumark Urban, a vertically integrated residential developer focused on core urban neighborhoods. For more information, visit www.TrumarkHomes.com.